Helping companies get a positive ROI from the first session

By teaching their professionals how to communicate more intelligently

Helping companies get a positive ROI from the first session

By teaching their professionals how to communicate more intelligently

5 fatal mistakes in your communication that are costing you and your company a fortune and how to remedy them in 48 hours + Free toolkit with 5 proven tactics to sell your projects and ideas to your boss, colleagues, and clients

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These are some of my repeat clients

The great challenge of having a common goal

A company is a group of people with (usually) different profiles, motivations, and individual goals that face the great challenge of reaching a common goal. On top of that, they have to do so in a constantly changing context.

Can this goal be reached? Yes, as long as communication flows smoothly.

Unfortunately, many professionals fail to see how communication plays a crucial role in their work performance.

They believe that, for the mere fact of being able to speak, they know how to communicate effectively.

And that is not the case.

But, since “this is how we’ve always done it,” it seems complicated to change how companies do things.

Poor communication has a direct impact on the company as a whole

When we don’t take communication seriously, we encounter the following situations:

Technicians that sound as if they speak a different language (even though they don't).
Strategists who are unable to present down-to-earth ideas that everyone can understand.
Marketers with a flair for words who are quick to improvise and fail to synthesize.
Salespeople who "copy/paste" the same presentation (that does not work).
Junior professionals who can't articulate ideas when they need to speak up.
Leaders who neglect the critical task of explaining the business vision to their people.

If you see yourself reflected in one of these situations, the odds are that what you say is not being understood, listened to, or trusted.

What is the outcome? A loss of opportunities.

Whenever more than one person within a company sees themselves in one of these situations,

we encounter the following:

1

Sales teams that cost more than they make.

2

Dull marketing events that cause indifference.

3

Clients who buy from our competitors because they don't understand we are better than them.

4

Projects that end up in drawers despite substantial investments of time and money.

5

Outstanding senior salespeople who turn into lesser versions of themselves when faced with digital communication.

6

Expert consultants and advisors who are unable to attract new business.

7

Boring in-house training courses that don't transform participants and only result in wasted time.

8

Customer service teams that, instead of retaining customers, scare them off.

9

Unmotivated people who do the very minimum while waiting for another company to offer them better conditions.

Smart Communication = Positive ROI

The solution? A smarter communication.
Yes, because those who excel at their jobs and know how to influence others demonstrate their value and move the company forward.

Developing this ability requires working on three fundamental principles:

V + C + P

Visibility

Positioning yourself as a valuable professional thanks to your skills, knowledge, experiences, and unique perspective, and daring to speak up in situations of high visibility.

Connection

Showing the best version of yourself through your values and convictions, empathy and authenticity, striving to gain people's trust to build meaningful professional relationships.

Persuasion

Convincingly communicating your ideas to reach agreements and foster collaboration through working towards achieving common goals.

And the results are real.

Those who manage to master the three variables in this equation become unstoppable professionals, such as:

The department director who managed to obtain a pay raise for her team during a market crisis.
The scientist who turned her knowledge into fun training courses, thus creating a new business line that multiplies the company’s turnover.
The project manager who piqued the interest of tenths of colleagues with her speech at the regional convention.
The IT expert with new sales duties who increased his sales results fivefold.
The manager of a corporate event who, after two training sessions, secured a substantial sponsorship.
The salespeople of a global company who, after the uncertainty caused by the pandemic, have learned how to effectively use online videos to create content and reconnect with their clients.

My name is Sebastián Lora

I am a communication skills specialist, trainer, author, speaker, and content creator.

I help companies achieve better results and more business opportunities, delivering an immediate positive return through training and advisory processes.

For more than 10 years, I have taught thousands of professionals how to communicate their ideas intelligently in one-to-one meetings, on stage, or in front of a camera.

This is my story

My name is Sebastián Lora

I am a communication skills specialist, trainer, author, speaker, and content creator.

I help companies achieve better results and more business opportunities, delivering an immediate positive return through training and advisory processes.

For more than 10 years, I have taught thousands of professionals how to communicate their ideas intelligently in one-to-one meetings, on stage, or in front of a camera.

I want to know more

You have seen me in

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My social media followers

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These are the foundations of my methodology

In May 2009, a wedding speech changed my professional path and triggered my interest in public speaking and communication skills. This new interest became a hobby, then a passion, and finally my life’s purpose.

My technical background in engineering and my entrepreneurial experience, backed by more than a decade in the business world, were then completed by my communication training, thus forming an instrumental triad.

This triad has helped me see the great room for improvement companies have, which is their need to give professionals the capability to communicate effectively.

And thus, my methodology, which revolves around three pillars, was born.

Clarity

So that people understand the message you are trying to convey and become interested in it.

Credibility

So that the way you communicate helps you gain other people’s trust.

Connection

So that you inspire people, reach their hearts, and move them to action.

This is how I can help your organization:

Fluent collaboration among departments

I will help your teams make effective presentations, deliver transformative in-house training courses, and lead productive meetings to reach better deals and push successful projects forward.

Predictable sales
results

I will provide your sales teams with the communication tools to close better deals, gain their clients' trust, and convince them to work with your company.

Client retention through better relationships

I will show your customer service representatives to foster human connection with clients to boost satisfaction, improve retention, and increase the likelihood of repeat business.

Charismatic leadership to motivate

I will train your leaders to communicate with their teams to develop their skills, motivate them, improve their performance, and build trusting relationships.